NOTE: The following only applies to stores who offer “True BOGO” (I.e. Drugstores & regional grocery stores). Stores that actually give you 1/2 off the price of a BOGO item don’t apply in this reasoning.
We get lots of questions about using a BOGO coupon on a BOGO sale –
- How can it make both items free?
- Is is cheating?
We’ve had problems with it oursevles – about 1/3 of the times I’ve tried, I’ve had problems. Most of those problems, however, were because the cashier either didn’t understand the logic behind it or didn’t know the store’s policy – but if YOU know it well enough to firmly (but kindly) stand your ground, you should have fewer difficulties. Here’s the logic and the documentation to back it up!
Logic behind using a ‘Buy One Get One Free’ Coupon for a ‘Buy One Get One Free’ Sale:
- When a store offers BOGO sale, we pay for one item, and the STORE gives us the 2nd item free. (One item is FREE)
- When we use a BOGO coupon, we pay for one item and the MANUFACTURER gives us the 2nd item free. (One item is FREE.)
When you use a BOGO coupon on a BOGO sale, you are paying for item #1 with the coupon (FREE), and receiving item #2 from the store (FREE). *Remember – Coupons are like Cash – a form of payment.*
The manufacturer will reimburse the store for the value of one FREE item (from the BOGO coupon).
The store takes responsibility for the value of the OTHER FREE item given (from the BOGO sale).
Ethics of BOGO on BOGO:
UPDATE: Rite-Aid has since changed their policy to DISALLOW using a BOGO coupon on a BOGO sale.
Just because you are clever enough to take advantage of a store offer at the same time as a Manufacturer offer does not mean you are “Cheating”. This is totally ethical, and is supported in the
Rite-Aid Coupon Policy HERE - as well as the Walgreens coupon policy HERE - and is not prohibited in the CVS coupon policy.
Here’s the Rite-Aid Quote:
“If a customer presents a Buy One Get One Free coupon for the purchase of two items that are on a Buy One Get One Free promotion; we accept the coupon, essentially making both items free.”
If you’ve kindly explained a BOGO situation to your cashier, and presented a printout (if available) of the policy and they STILL won’t allow it – you may want to simply find a store that is more coupon-knowledgable/friendly.